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Marketing for Manufacturers Forum 2017

Marketing for Manufacturers Forum at

Where Business and Manufacturing Meet Strategy



Marketing for Manufacturers Forum 

Marketing for Manufacturers Forum at CBLS2017 is a one-day event, packed with technical hands-on sessions to help marketers, sales specialists, senior managers, and industry leaders from around the world get better at what they do. You’ll learn from industry leaders, share ideas, and leave with a marketing plan customized for your company and products. 


If you’ve ever worried about the tough questions, such as…

  • Do my marketing efforts deliver ROI?
  • Am I reaching my technical audiences?
  • What are the best methods to launch new products and new technologies?
  • How is the engineer-buyer different from other buyers? What is the best way to reach them?
  • What are the most effective market analysis techniques to elevate my company in the marketplace?

…Marketing for Manufacturers Forum, organized by ACerS Manufacturing Division, delivers the answers. 


CBLS 2017 is April 24, 2017, immediately preceding the 3rd annual Ceramics Expo April 25-27, 2017, and takes place in the Cleveland Airport Marriott

Ceramic and Glass Power Week 2017—CBLS, Targeted Learning Workshops, Ceramics Expo, and more.


CBLS Speakers 

Click on each speaker for their bio and program information. 

Gordon Nameni

Management Consultant, Senior Editor


Kevin T Gahagan

Senior Manager


Céline Guermeur



Rebecca Geier

CEO and Co-founder


Johannes Homa

CEO and Co-founder


Alexander Frenzl

Business Field Manager


Colleen Snyder

Associate Conservator of Objects

What to Expect 


Need Help Convincing Your Boss? 

The approval process can sometimes take a while, so here’s a quick document to help you make your case. 

Download here.






The American Ceramic Society values diverse and inclusive participation within the field of ceramic science and engineering. ACerS strives to promote involvement and access to leadership opportunity regardless of race, ethnicity, gender, religion, age, sexual orientation, nationality, disability, appearance, geographic location, career path or academic level.



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