Facts are not enough: Combating misinformation in research communication
Tuesday, May 12, 2020, at 11 am (EST)
Communicating your research to nonspecialist audiences is challenging, and it is even more so when your audience holds preconceived beliefs on the topic. Studies have shown facts alone cannot combat misinformation—so how do you correct these inaccuracies?
This presentation will familiarize you with the techniques to effectively combat misinformation.
LEARNING OUTCOME
This webinar will provide an overview of misinformation in today’s society and how to combat it when communicating research results. Well done and poorly implemented communication examples will be discussed.
WEBINAR DESCRIPTION
In this webinar, Lisa McDonald will be covering the following areas:
- Difference between ignorance and misinformation
- Origins of misinformation
- Why facts are not enough
- The do’s and don’ts of combating misinformation
INSTRUCTOR BIOGRAPHY
Lisa McDonald is Associate Editor and Science Writer at The American Ceramic Society. Prior to this position, McDonald worked at the American Institute of Physics: FYI and the ATLAS Experiment at CERN.
She has a master’s in science communication and specializes in communicating science to nonspecialist audiences through a variety of written and visual mediums, including blogs, infographics, and posters.
She has given presentations on the importance of science careers outside the laboratory, such as in science policy and science education, including at the APS March 2018 meeting.
REGISTRATION
Registration is closed. Thank you for attending!
If you missed the webinar, please make sure to review the recording.
If you have any questions, please contact Yolanda Natividad.
This webinar is brought to you by ACerS Global Graduate Researcher Network (GGRN).
Join GGRN and enjoy access to ACerS invaluable information, expertise, and targeted programming resources as well as an international network of graduate-level students, just like yourself, who are looking for a place to call their professional home.